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Step 1: The Workshop
Establish Content Services Based on ROI

Put simply, if you fail to plan, you can plan to fail. Without the proper insight on what you are attempting to fix, how do you expect to fix it? We begin with a series of derived metrics based on a workshop and a set of established goals, and it's then, and only then, that we are in a position to prescribe an action plan.

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Persona Targeted Content

Who is your perfect customer(s) and why? Really think about this for a moment. We can't service your market without first knowing: 


1) Who they are?

2) What they care about?


Marketing and Sales should be deeply embedded in both an emotional and solution orientated process. It's only through a deep level of understanding your target market that we are able to engage them. This happens through primary and secondary research to establish the key trigger points of how and when your audience will buy. 

Step 2: Compose an Action Plan

Armed with our insights from Step 1, we're now in a position to undertake a considered action plan. Knowing the landscape now means we're in a position to provide superior value above and beyond your competition to deliver on the required results.

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Established Outcome

Both parties are clear on the expected results and timeframe, meaning we're all on the same page.

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Agile Approach

This means we can now both react to changes in the landscape and alter our approach to achieve results.

Case Studies

Don't take our word for it, learn what others have achieved through our focused KPI based approach to success.

  • Case-Study-Advanced-Meta.png

    Advanced Metadata Case Study

    The ADM software solution is designed to trace data lineage across an I.T. infrastructure. They came to Get Focused to generate leads! Within four months we were able to deliver 243 leads to their sales team with over $5m in active pipeline achieved.

    READ MORE
  • Case-Study-Woodgroup.png

    Wood Group Case Study

    Wood Group knew their exclusive development @ SeaGreen would be lead by their new digital buyer they just didn't know how to go about reaching them. We were able to measure this demographic effectively and generate over 658 leads while selling out all 98 homes at the launch!

    READ MORE
  • Case-Study-Advanced-Meta.png

    Advanced Metadata Case Study

    The ADM software solution is designed to trace data lineage across an I.T. infrastructure. They came to Get Focused to generate leads! Within four months we were able to deliver 243 leads to their sales team with over $5m in active pipeline achieved.

    READ MORE
  • Case-Study-Woodgroup.png

    Wood Group Case Study

    Wood Group knew their exclusive development @ SeaGreen would be lead by their new digital buyer they just didn't know how to go about reaching them. We were able to measure this demographic effectively and generate over 658 leads while selling out all 98 homes at the launch!

    READ MORE

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